Vidhi Kontham
VVAULT
A Vault of VVorkContact
Problems to Sell Solutions
Senior Thesis
January 2024 - April 2024
Inspired by old teleshopping ads, NOCENTS is a speculative brand of fictitious products, meant to critique the rampant consumerism slowly eating away at our society through a catalog, series of stickers, radio ad, coupon booklet, website, and receipts: all the touch-points that a consumer might interact with when making a purchase. Each product carefully created and advertised with humor and sarcasm to entice and goad the audience into making a purchase.
Enjoy your shopping at NOCENTS and don’t forget to read the fine print! Terms and conditions apply.
Tools Used : Adobe Illustrator, Adobe Photoshop, Avid ProTools, Reason, Adobe After Effects, Adobe Indesign, Adobe Lightroom.